W

e must admit that we have a soft spot for the brand HECHTER lingerie, and this for various reasons. This brand is available to everyone with products, always following the current fashion with prime quality quite acceptable. “This lingerie public does not lack charm as long as it is known to stick to simplicity.” As usual we offer HECHTER LINGERIE lingerie to everyday life, beautiful and young. WILD WILD WEST voila the baptismal name of this summer collection. An inspiration surprising, because the theme is the masculine and where the gender that is more restricted. A very stereotypical vision that designers of lingerie HECHTER totally inhibited leaving room for broad American landscapes inspiring total freedom more than the western in itself, should they inspired video clips of American rappers? In any case, this lingerie public does not lack charm as long as it is known to stick to simplicity. A classic lingerie with the usual colors of the brand and are a bit signature. A pale pink with a brown to very specific HECHTER, Scottish grounds … all the world of this brand is once again staged in this collection. Note nonetheless a departure from the rule with the LOLA line that uses a black & white pattern “rocky” in a style quite similar to what we saw in PARAH. In any case, all remains consistent and faithful to the spirit of the brand. HECHTER LINGERIE we also proposed for spring / summer 2009 collection bathing is much more original than the lingerie collection. Here flashy colors correspond to colors more sober without this dizzy provided. A very comprehensive range, young and sexy, but never causes. We are once again near the Italian collections, but with more sobriety. We particularly liked the lines SENSUAL, FRENCHY & SPICY but honestly they are all beautiful. You will find this collection in most of the supermarkets in the late winter, then a little patience!

www.hechter-lingerie.com

Naviguez dans la série Collections printemps/été 2010«CHANTAL THOMASS PRINTEMPS / ETE 2010VALISERE PRINTEMPS / ETE 2010»

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Le SALON DE LA LINGERIE (R) est passé & malheureusement force est de constater que le secteur de la lingerie semble avoir du mal à sortir de la crise. De nombreux acteurs, pourtant de renoms, manqués cruellement à cette fête. Comme souvent dans le monde de l’entreprise, le souffle est venu des « petites » entreprises, créateurs bien plus audacieux que les « grandes » marques. Une chose aussi nous a surpris dans les dernières collections, le manque de matières premières nobles. Où sont passés la dentelle de Calais, de Chantilly… ? S\'il vous plait, rendez-nous cette noblesse qui manque tant à la lingerie.

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